You need the right sign to display above your business, but you don't want it to become a magnet for pigeons and other problem birds. When selecting a custom sign, keep in mind which designs are more likely to attract birds. This allows you to create a sign that will help instead of hinder when it comes to deterring these pests.
Choose the Right Sign Type
Channel signs. These are three dimensional letters, usually lit, that spell out your business name and logo. These are commonly used on chain retail establishments. The curves and ledges created by the lettering can attract nesting and perching birds, so they aren't the best option for bird control.
Cabinet signs. Often seen in retail parks and strip malls, these are usually rectangular lighted cabinets that you simply slide your sign board into. The top of the cabinet can make a handy perch for birds, but it's easier to use bird deterrents on the flat surface.
Sign boards. Made of metal or wood, these are simple painted boards that you hang above your business. They don't have any integrated lighting, but you can install spotlights to provide illumination. Birds are typically a problem because these signs are flush to the wall.
Banner or flag signs. These are usually made of fabric suspended from a horizontal pole, but sometimes they are wood. They hearken back to the old shingles that businesses used to hang out to announce their location. These signs aren't as eye catching as the other varieties. They work best in areas with lots of foot traffic and with an old world vibe. Birds may perch on the pole, but nesting isn't an issue.
Your deterrent options depend on the type of sign you choose. Channel and banner signs are the most difficult to keep bird-free. Your best option is to use a deterrent gel, which is a sticky gel that birds don't enjoy landing on. The gel is applied to every flat surface with a caulking gun, and it dries clear. Although it works well, it does require replacement every six months.
Cabinet signs give you the most options. The best solution is bird spikes, which are placed on the top of the cabinet to prevent the birds from landing. Another option is a sloped top. The top is at an angle that makes it impossible for birds to land. Sloped tops aren't visible from the ground, so they don't impact your sign's visibility or appearance. Your sign maker, one like DeMars Signs, can add on these options when they are building your sign.